(AsiaGameHub) –   B2B sportsbook provider Betby has entered into a new strategic partnership with Vibra Gaming, a developer of games and platforms focused on the Latin American market.

This collaboration will see Betby supply its comprehensive sportsbook solution to Vibra Gaming, thereby facilitating its continued expansion throughout the region.

Vibra Gaming will incorporate Betby’s complete sportsbook offering, which features over 500,000 monthly events. This includes advanced AI-powered tools like AI Labs and Betby.Games, Betby’s proprietary esports feed. The solution, accessible through a single API integration, will enable Vibra Gaming to seamlessly add a fully scalable sportsbook to its existing platform.

Stefanos Karakidis, business development director at Betby, stated:

This partnership is a natural fit for both parties. Vibra Gaming has developed a platform that aligns with the expectations of Latin American operators, creating an ideal environment for our sportsbook to deliver value. Furthermore, the strength of this collaboration lies in the seamless integration of our solution into Vibra’s ecosystem, allowing their casino operator partners to enter the sports betting market in a rapid, efficient, and scalable manner.

Betby highlighted that this integration addresses “key challenges” associated with launching a sportsbook, particularly the technical demands and resource requirements. By utilizing Betby’s solution, Vibra Gaming can “enhance its platform capabilities without incurring significant development overhead,” while empowering its partners to offer sports betting as part of a broader, multi-vertical product suite.

Werter Luna, CEO at Vibra Gaming, commented:

At Vibra Gaming, our primary focus is on providing our partners with adaptable, locally relevant solutions that support their growth. Integrating Betby’s sportsbook allows us to enhance our platform with a top-tier sports betting offering that meets our standards for performance and flexibility. We are particularly enthusiastic about the prospect of combining their technology and esports content with our localized approach to further elevate the player experience across Latin America.