(AsiaGameHub) –   By finalizing its acquisition of Ascent Capital Management, Betr is set to obtain registration with both the Commodity Futures Trading Commission and the National Futures Association, establishing itself as a CFTC-registered investment broker.

Established in 2022 by entrepreneur Joey Levy and influencer Jake Paul, Betr is an emerging sports gaming and media firm operating a novel real-money gaming super app. The platform provides US sports enthusiasts with access to social casino games, fantasy picks, and micro-betting.

This transaction enables the company to integrate prediction markets straight into its application, with a launch scheduled for later this year.

Betr notes that the upcoming prediction market platform will give users the ability to engage with political events, diverse sports matchups, and other categories.

Joey Levy, the founder and CEO of Betr, stated:

The rise of prediction markets is one of the most thrilling developments at the intersection of financial technology and interactive entertainment.

With this initiative, Betr seeks to enter the mature and highly competitive prediction market sector, which is currently dominated by major players such as Polymarket and Kalshi.

Consumer protection remains a core focus for Betr within the sports betting sector. The company enforces rigorous safety measures, such as banning credit card usage for funding accounts and restricting deposit limits for younger users aged 21 to 25.